MoviePass will return on Labor day in beta form with a new tiered pricing system. The subscription service will reopen on Thursday, August 25, with a waitlist posted on its website at 9 a.m. ET where cinemagoers who want to join the beta version can sign up, Deadline reports.
According to Business Insider’s Jason Guerrasio, The waitlist will be open for five days and it will be free to sign-up on a first come, first served basis.
It will be notified to the first batch of successful applicants on Labor Day when they will be offered three subscription price tiers. The price range will be between $10, $20, or $30 a month and each subscription option will credit the user to cash in each month for seeing movies. There will not be an unlimited viewing option during the service’s beta version, Business Insider reported.
Earlier this year, Deadline reported that the former studio marketer who co-founded MoviePass, Stacey Spikes was only to be expelled as its CEO, defining revival plans for the service during a panel at Lincoln Center’s Walter Reade Theatre.
Spikes and his business partners acquired the brand out of bankruptcy and hired a number of former employees, including engineers.